-- Marketing Culture Blog --
-
Marketing Model: Planning for Successful Marketing Campaign ROI
Friday, 27 August 2010How do you evaluate plans for a new marketing campaign? Here are a few ideas and some suggestions on campaign modeling.
Read more... -
What Sales is saying: "The Website Killed The Deal"
Friday, 11 June 2010Here are two stories from an experienced B2B salesperson. These are his words paraphrased.
Read more... -
Actions to Help Adapt Your Marketing for Online
Saturday, 27 February 2010In 2010, data continues to show that online marketing will take an increasing share of spending from other marketing channels. In the February 1, 2010, edition of DMNews they reported results of a survey showing that 21% of marketers will
Read more... -
Social Marketing Topic Center
Saturday, 13 February 2010This is an exciting field. We have many resources listed below. Your feedback is welcome.
Read more... -
Why is Jaren acting social? An introvert story.
Friday, 12 February 2010My business friends called me... cagey. Some regular friends, too. They might not say the same thing today, but my natural personality is still a little introverted. Research shows...
Read more...
Find Business Solutions and Workforce Alternatives
Usability Heuristic Measures Makeover Success
One of the tests that we perform when we are evaluating websites is a Usability Heuristic. A heuristic is, roughly, “a common sense rule (or set of rules) intended to increase the probability of solving some problem.”
Day 10: Website Roadmaps - Practical Improvements For Growing Your Business
Prioritizing your next website improvement is risky business. Choose the wrong thing and your business declines. Follow The 3 T's to help you create a winning website roadmap.
Day 9: Channels Provide Recommendations
"We don't hire without a reference and we don't buy without a recommendation." That's what most people think. For the benefit of our clients and visitors, SolutionPipe provides references and recommendations for products and services that are worthy of your attention.
More Articles...
- Day 8: Trust Comes From Transparency
- Day 7: SEO Strategy Varies By Company Size
- Before-And-After Website Comparisons
- Day 6: Social Marketing: Ten Reasons to be Transparent
- Usability for the 10-Day Makeover
- Day 5: Web Content With Value
- Day 4: Web Design That Google Likes
- Day 3: Web Content - What Not To Say, What To Say, What To Do
- Day 2: 13 Ways Your Website Can Hurt You
- Day 1: What To Look For In Google Analytics
- Another 10-Day Makeover Begins
- Is The 10-Day Makeover Right For You?
- How The Makeover Works
- Scoreboard For The 10-Day Makeover
- Day 10: Website Marketing Roadmap Previews
- Day 9: Web Traffic Channels - Slow And Steady Wins The Race
- Day 8: Trust Factors - Take The Website Trust Test
- Day 7: SEO - 2 Sites Launch - SEO Strategies Discussed
- Day 6: Social Marketing - Four Things to Be
- Day 5: Website Writing Guide
- Day 5: Website Content Writing Best Practices
- Day 4: Professional Design Unveiled
- Day 4: Website Design Mistakes to Avoid
- Day 3: Content Outlines - What does your website say?
- Backstage at the 10-Day Website Makeover
- Day 2: Functionality Plan - What does your website do?
- Day 1: Website Analytics - What's happening on your website?
- The 10-Day Makeover Project Is Your Website's Spring-Cleaning List
- Announcement: The 10-Day Website Makeover Project
- Test IT Solutions Before You Invest